Momentum builds for Nomis Solutions, banks' new secret weapon
Guess which companies are pretty enthusiastic about the interest rate hikes announced by the Fed last week? Banks, of course.
What's perhaps surprising is that a rising interest rate environment is something that's pretty new to many bank employees — particularly the bright-eyed newbies in their marketing department. In fact, the back-office people within banks and credit unions who determine pricing for deposits and loans are suddenly going to get pretty busy because competition for consumers' business is going to heat up.
That's why Nomis Solutions has been growing fast in recent months. Interest from banks in Nomis' clever price optimization technology is on the rise as banks look for ways to price their products scientifically and to reduce the time it takes to communicate rate changes to front-line bankers.
Nomis replaces the spreadsheets and other arcane approaches banks typically use with sophisticated software that lets pricing managers slice and dice customer groups; perform what-if scenarios on mortgage, HELOC and deposit products; and then personalize offers to specific groups of customers.
Read the news release to learn more…
Market Momentum Builds for Fintech Innovator Nomis Solutions
After a record-setting 2017, Nomis expands its Silicon Valley HQ, opens Melbourne office to service Asia-Pacific customers, and updates flagship product to help banks as they compete for new customers
BRISBANE, Calif.—March 27, 2018: Nomis Solutions, an innovator of fintech software that helps retail banks deliver win-win customer engagement through price optimization, customer-centric offers, and omni-channel sales enablement, is gearing up for increased demand for its products and services in 2018. With interest rates set to rise in key markets this year, Nomis is preparing for increased interest from banks as they race to find new ways to attract customers looking for competitive deposit interest rates and personalized mortgages.
In 2017 alone, over $1.1 trillion dollars in retail transactions were analyzed, priced and managed through Nomis’ SaaS platform, and more than 10,000 active frontline bankers used it to deliver personalized pricing and product offers to their end customers. In addition to a 100% renewal rate and record customer satisfaction scores, Nomis added several of the top 10 banks and credit unions in the US to its expanding customer count.
“After years of flat interest rates, we’re starting to see unprecedented changes in the banking industry. These changes are being shaped by rising interest rates, more demanding customers looking for banks that can address their needs through personalized products and services, and investment by banks in technology that powers digital engagement with their customers,” said Frank Rohde, president and CEO of Nomis Solutions. “If they want a larger share of a customer’s wallet, banks must implement a holistic view of each customer to maximize profitability and plan competitive market moves. That’s where we come in.”
Headquartered in Silicon Valley, California, Nomis has been an innovator in price optimization since 2004. Nomis is the solution of choice for eight of the top 25 North American retail banks and continues to grow its customer base of more than 30 deployments globally. In late 2017, Nomis outgrew its San Bruno office and recently moved to a new 15,000 square-feet headquarters at the Sierra Point business park in Brisbane, California, providing a modern and accessible base for a growing team that will fuel future growth opportunities. Nomis currently has open job requisitions across all functions, including data analytics, engineering, marketing, sales and customer service.
In addition to the Silicon Valley expansion, Nomis is expanding in other regions as well. In Toronto, Nomis moved its expanding team to new downtown office space at 22 Adelaide Street West, and recently added an office in Melbourne, Australia, to service the growing Asia-Pacific market.
Later this month, Nomis will release a major upgrade of Nomis Price Optimizer, which will also be showcased at the upcoming Banking Growth Forum May 2-4 in San Francisco. Now in its 11th year, Banking Growth Forum attracts retail banking leaders with educational sessions focused on building lending and deposits portfolios through price optimization, customer-centric offers, and omni-channel customer engagement.
About Nomis Solutions
Nomis helps retail banks deliver win-win customer engagement through price optimization, customer-centric offers, and omni-channel sales enablement. More than 10,000 bankers worldwide leverage Nomis’ cutting-edge Silicon Valley approach to big data, advanced modeling, and deep analytics to understand and anticipate the demands of their customers, competitor actions, and dynamic market conditions. With experience in over 80 implementations, Nomis has a proven track record of increasing customer and stockholder value, returning more than $300 million to its partner banks every year. Banks currently use Nomis technology to manage more than 270 million accounts and optimize over $1 trillion in banking transactions annually. To learn more, visit https://www.nomissolutions.com.