Salad days: Suncrest USA and its tasty lettuces

Suncrest USA Inc., a leader in sustainable hydroponic growing technology, has ramped up production in Silicon Valley to meet strong demand from local restaurants and grocers for its locally grown leafy greens. In less than two years, Suncrest has successfully progressed from an angel-backed pilot project operating in stealth mode to a 1.25-acre scaled-up greenhouse operation with dozens of marquee customers and proven technology. To date, it has signed licensees in two key markets: Seattle and the San Francisco Bay Area, and is gearing up for operations in 40 U.S. markets.

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Infoworks secures $15M Series B funding

Today, Infoworks announced that it has closed $15 million in a Series B financing. The company will use the financing to scale go-to-market and customer success programs to meet customer demand. Centerview Capital Technology led the round with participation by existing investor Nexus Venture Partners. Ned Hooper of Centerview Capital Technology joins Buno Pati, Naren Gupta and Amar Arsikere on the Infoworks board of directors.

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Mike Pile of Uppercase Branding reaches pharma execs

Mike Pile of Uppercase Branding wanted to boost the authority of his branding and naming firm. One target Mike needed to reach: product and marketing professionals at pharmaceutical companies. Being a man of many words, Mike has no shortage of excellent ideas for articles. So, working closely with Mike as the principle author, Tim Cox of ZingPR secured placement of a story about the creative science of coining drug names in STAT, a national publication focused on finding and telling compelling stories about health, medicine, and scientific discovery.

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Crop Enhancement connects with decision makers in Food Processing

ZingPR client Crop Enhancement has developed a new approach that will help farmers increase crop yields and profitability in a sustainable way. By developing agrochemical formulations that employ advanced and environmentally friendly chemistry, Crop Enhancement can help improve crop yields, eliminate or minimize pesticide use, and enable precise and effective delivery of active ingredients and fertilizers.

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Ricoh Innovations Corp. Launches Keenai - Smart Photo Management

Finally, an app that handles everything: all devices and platforms — photos and videos… 
Keenai is perfect for non-technical people with lots of photos (often, on different devices) who prefer to not be locked into any one vendor’s cloud services. Keenai delivers a beautiful, unified, cable-free photo sharing experience on every device. 

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Client news: Crop Enhancement debuts with $8.5M Series B

We're very pleased to share some news from a new client, Crop Enhancement. This Boston-based startup aims to help farmers of permanent crops (such as cocoa, coffee, citrus, potato, banana, and pineapple) reduce their use of pesticides. Today, we announced Crop Enhancement's $8.5M Series B financing, and secured some valuable coverage of the news that sets them up nicely for the next phase of their evolution.

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Storytelling and brand communications

Story has been around since time began. It’s what connects us to one another. It's also the origin of the idea of the brand. In this video, Austin Edgington discusses how communications professionals can apply story to improve the impact of their brand.

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Tim CoxComment
Fast response times lead to great media coverage

Seismic Warning Systems, has developed the world's most advanced earthquake warning system. Their system could provide as much as one second's notice for a quake centered a few miles from San Francisco. That's enough time to turn a train signal to red, switch off a laser during eye surgery, or disable power and gas in a large building.

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Tim CoxComment