We work with innovators of biotech, healthcare, science, sustainability, and advanced technology
Case study: transforming the narrative on PVC production
ZingPR helped Transform Materials, a Florida-based deeptech startup, announce a groundbreaking collaboration with Johnson Matthey that's set to revolutionize the PVC industry. Our strategic media outreach focused on highlighting the partnership's environmental benefits, scalability, and industry-leading expertise.
Why your deeptech startup needs PR before you think it does (and how to get it into gear)
In this episode of "Twinning Strategy," the team discusses tips on attracting press coverage and funding. Learn how to find the right time to start PR, craft compelling stories that journalists (and investors) crave, and even turn crises into positive opportunities.
High-tech PR win: inside OSARO's robotic depalletization system launch campaign
Launching a new robotics solution is always a challenge. It's highly technical and can be difficult to translate for a general audience. That's why OSARO partnered with ZingPR to craft a compelling media strategy. Instead of focusing on specs, we highlighted the real-world benefits: warehouse safety and efficiency.
rBIO biosimilar insulin advances to clinical trials — strategy by ZingPR
rBIO's biosimilar insulin story landed in Wired, MedCity News, and more. See the PR tactics that drove success and get tips for your biotech launch.
2Pi Optics launches world's first metalens fisheye camera
With its patented technology that can extend metalens field of view (FOV) to almost 180 degrees without sacrificing imaging quality, 2Pi Optics outperforms conventional wide-FOV refractive optics in size, weight, performance, and cost.
AI and robotics combine to forge a new care pathway for lung cancer
By adopting the Optellum Virtual Nodule Clinic, the Interventional Pulmonology team at AtlantiCare's Lung Nodule Clinic, led by Amit Borah, M.D., interventional pulmonologist, can focus on identifying and systematically following up on patients with incidentally detected lung nodules.